Sample Planner

Getting the wrong people in your research is one of the most expensive mistakes you can make. This tool helps you get it right from the start.

The Sample Planner gives you a clear framework to define exactly who needs to be in your research, how many, which groups, and where to find them. So your results actually reflect the people that matter.

What's included:

• Step-by-step project planning form 
• Ready-to-use research brief template
  
• Prompts for audience definition, quotas and recruitment source
  
• Structure to brief a supplier or panel provider clearly
  

Who it's for:

Anyone commissioning research who needs to specify their sample properly without guessing.

Format:

2 x PDF's | Instant download after purchase.